Insights for India
Practical guides, deep dives and updates from the team building digital products at Zarle Infotech.
Latest articles
71 articles
Firebase vs custom backend: how to choose without overpaying in 2026
Firebase vs custom backend, decided honestly: real 2026 Firebase pricing, Supabase as an alternative, and the exact point where building your own backend pays off.
App store review time in 2026: what Apple and Google actually take
Real 2026 app store review time from Zarle: Apple first app 1-10 days, updates 24-48h; Play Store ~24h; plus Google's 14-day closed-test gate and how to plan a launch.
How to get featured snippets (and AI answer citations) in 2026
How to get featured snippets and AI citations in 2026: liftable answers, FAQ schema, content depth, and formatting patterns from Zarle's real client work.
Mobile app MVP: how to scope one that ships (the Zarle way)
How to scope a mobile app MVP that actually ships: know your customer, solve one problem, pick 1 to 3 core features, and phase the rest. A practical 2026 guide from Zarle.
Ecommerce SEO: a practical guide to ranking product and category pages
A practical ecommerce SEO guide: product and category page optimization, indexing, faceted navigation, Product schema, internal linking, and small-keyword-first growth.
How to choose web hosting without overpaying or getting stuck
How to choose web hosting by site type, traffic and budget. Zarle's honest framework: uptime, backups, support, who owns what, red flags and INR costs.
Web hosting cost in 2026: what you actually pay, by type
What web hosting cost really looks like in 2026, by type, in INR and USD. Shared, VPS, cloud, managed and platform hosting, plus domains and the hidden fees.
Where to host a Next.js app in 2026: Vercel, self-host, or somewhere in between
Where to host a Next.js app in 2026: Vercel vs self-hosted VPS vs Netlify, Cloudflare and AWS. Real cost numbers, the crossover point, and what our team ships on.
Shared vs VPS vs cloud hosting: which one your site actually needs
Shared vs VPS vs cloud hosting compared plainly, with INR costs, a comparison table, and honest advice on when a small site outgrows shared and when it does not.